Tuesday, December 05, 2006
An international Hare Krishna group called the Isvara Network has released an interesting video on You Tube. The video features the comments of Borat (Sacha Baron Cohen) about Kazakhstan’s religious tolerance during his mock press conference in front of the Kazakhstani embassy in September juxtaposed with footage of the recent brutal destruction of a Hare Krishna settlement near Almaty. While the English language spelling in the short film is somewhat flawed, it is overall a quite effective example of guerilla video advocacy. One has to hand it to the international Hare Krishna movement for its creative use of pop culture and new media to make a point. My first post on the Borat film back in August had suggested that the film could do no harm to Kazakhstan since “there is no such thing as bad publicity.” That being said, that rule probably has a corollary somewhere about a point of diminishing returns – and the following piece from You Tube might have brought the Borat film’s reflection on Kazakhstan to that point….